Just like people, company brands have personalities. Some brands may have a “fun-spirited” personality or some may look more “rugged” or even have a “sophisticated” look about them. All of these choices are great and essential to establishing a quality and memorable brand.
With more and more states legalizing medical and recreational cannabis, new dispensaries, new products, and new brands are popping up all the time. So many, in fact, it’s difficult to stay on top of recent companies and brands. Especially in Las Vegas! Clark Country has over 50 dispensaries and even more cultivators. Not to mention Sin City also has two of the largest dispensaries in the world! With so much going on, we thought we would highlight our favorite Las Vegas cannabis brands and why we think they’re unique and successful.
AMA
As the first licensed cultivator to sell cannabis in Las Vegas, AMA, which stands for Alternative Medicine Association, looks to offer recreational users and medical patients an exceptional cannabis experience. AMA’s logo and branding are simple yet impactful. Their font communicates a fun personality within a professional description circle. We believe their success is not only because of their clean top-shelf products but because of their lively, carefree look.
Cannavative
Cannavative is another simple cannabis brand that has found success in NV. They are the creators of the famous “motivator” infused pre-rolls. They are fantastic at their promotions and getting out in the community so their face can be seen. Not only can you find Cannavative products at pretty much any dispensary in Las Vegas, but they have pop-up promotions everywhere! Their logo is hard to miss, with its unique font and the leaf lightbulb icon. They also do a great job of incorporating their branding into all their products with a similar font. You’ll never have to second guess where you got that sublime vape cart from again.
Desert Grown Farms
Desert Grown Farms is known to have the largest cannabis cultivation area in Las Vegas and is in the heart of the city. In their 54,000 square foot facility, they grow some of the best flower in Sin City. With unusual and unique strains like Blue Frost, DGF Glue, and Hendo Cream they have placed first in High Times Cannabis Cup and have also scored the title of High Times Strongest Strains. Their branding is unique and very professional, it is a clean black and white look with a simple warped font with their icon being a “D” inside a “G”. That little DG icon can be recognized throughout the whole valley.
Gardens of We-Eden
Gardens of We-Eden‘s mission is “to bring to Nevada dispensaries only the highest quality of soil cultivated cannabis” and with 70 years of combined experience in the industry, they understand how to grow plants and push the plants they grow to the best quality possible and also push to produce the most they can. Gardens of We-Eden’s logo icon is a caduceus inside an angel sitting on top of a lotus flower. This symbolism evokes a healthy calm impression of what their products offer. Plus their play on the words and idea of the Garden of Eden is very clever. We love Gardens of We-Eden!
Medizin
Medizin is known to sell its products only from the Planet 13 dispensary, the largest dispensary in the world. If you do visit Las Vegas we definitely recommend stopping by this place and picking up something from Medizin. Their flower, vapes, and concentrates are always top-shelf and reasonably priced. They believe that growing medicinal marijuana is an art form and claim they treat it as such, you can tell. Medizin’s logo is a simple lower case “m” within a thin circle over an all capped font simply stating their name. We love their branding because they create a new “look” for every strain they grow (ex in the image: Mango Kush and Mary Chino) while still leaving their simple mark on everything. We think it’s brilliant.
Conclusion
If you want a unique and sophisticated brand, look to the brands above for inspiration. We believe that creating a friendly yet professional personality for your brand can help any business, even outside of the cannabis industry, and can help you rise to the top faster.
Do you have any favorite cannabis brands? If so, please share with us and tell us why they’re your favorite. What branding personality has an impact on you?
Until next time Canna-Fans!
– Kristen Palmer
